Service Descriptions
Learn about the services Aboundant has to offer.
Communications Assessment
Why It’s Important
We’ll analyze your entire communications strategy, including digital and traditional communications channels, to determine if it is effectively serving your desired audiences and meeting your stated objectives. If your organization is new, we’ll help you develop this strategy from scratch. This assessment will help us better understand how your website fits into your overall communications strategy.
What You Get
You’ll get detailed reporting with insightful recommendations that cover the full range of your communications channels, including your website.
Marketing Assessment
Why It’s Important
We’ll analyze your entire marketing strategy, including your target audience, branding, messaging, objectives, and desired actions/behaviors. If your organization is new, we’ll help you develop a marketing strategy from scratch.
What You Get
You’ll get detailed reporting with insightful recommendations the cover the full range of your communications channels, including your website.
Existing Content Analysis
Why It’s Important
We’ll review your existing content and any analytics you may have to determine what’s working and should be kept for the new site project. You’ll receive a detailed report that will offer major insights into the direction for the new website.
What You Get
You’ll get detailed reporting with insightful recommendations that cover the full range of your communications channels, including your website.
Branding
Why It’s Important
We’ll design or refresh your visual brand, including your logo, fonts and colors, ensuring that they’ll work well for digital use.
What You Get
You’ll get a branding guide to help you consistently apply your brand, and a full set of digital versions of your brand graphics.
StoryBranding
Why It’s Important
We’ll help you tell the story of your organization to the your desired audience using proven “StoryBranding” techniques.
What You Get
You’ll get a detailed StoryBrand guide that will be a valuable tool to help you tell your story, including on your website.
Copywriting
Why It’s Important
Our expert writers will construct the written content for your website. This time-saving copy will be perfect for web usage.
What You Get
This time-saving copy will be perfect for web usage.
Content Architecture (how your site is laid out)
Why It’s Important
We’ll determine the best overarching structure for your website – i.e. what pages, post types, and menus you should have.
What You Get
Having the right structure for your site will ensure that users find both what they are looking for as well as what you want them to find.
Media Production (all types)
Why It’s Important
We will help you develop custom graphics, videos, audio, photography, etc.
What You Get
The finished products will serve as cornerstone pieces of your site.
SEO Keyword Analysis
Why It’s Important
We’ll use advanced tools to identify the search terms from your messaging that will be the best to compete for in search engine results.
What You Get
You can then apply that list to your content development and digital advertising.
SEO System
Why It’s Important
This kind of software helps search engines scan your site, helps you to manage your keywords (search terms) that you are compteting for in searches, and lets you display how your site appears in search results.
What You Get
We’ll install the SEO software and set it up to your liking.
SEO Copywriting
We’ll organically incorporate your chosen keywords and phrases into all of your website content, ensuring that you are competitive in searches for those terms.
Domain Services
Purchasing – We can purchase your domain for you and invoice you for it yearly
Transferring – We can help you transfer your domain away from the current provider to us or one of your choosing
Set Up – We can make sure you domain has the necessary settings to point to your new site
Security Certificate – We can obtain a certificate for your domain so that browsers recognize your site as secure
Choosing a Domain – We can help you choose a good domain if you don’t have one in mind
Website Migration
In most cases, Aboundant can migrate your existing website content using automated processes. Sometimes, migration can only be done manually. Successful migrations depend on a number of factors, and even in the best circumstances, your content will need to “cleaned up” to be presentable. Migration allows you to retain all your existing content on your new site.
Content Management System Setup
We’ll setup your chosen content management system (CMS) in the hosting environment. We’ll make sure all the important settings that can be changed before launch have been updated.