Iowa Interfaith Power & Light
Their website is an important key in their mission of empowering Iowans of faith and conscience to take bold and just action to address our shared climate crisis.
During this second generation of Aboundant redesigns for Iowa Interfaith Power & Light, their main goal was to onboard their different constituencies into meaningful action with the organization.
Salsa Labs Integration
After a period of failing to develop visual media assets, Iowa IPL was interested in upping their game. Aboundant used a new collaborative development process to redesign their main brand assets in conjunction with their staff.
In addition, it became clear that Iowa IPL was disappointed with a lack of photography assets to employ in their materials. We helped them to mount a photo competition which was a huge success, delivering them a treasure trove of photos of authentic Iowa environmental subjects.
Iowa IPL knows their constituents and how to get them involved. This gave us a clear funnel to guide people through the site.
Iowa IPL received an unsolicited grant within a few months of launching their new website and brand. The work for Iowa IPL also became the framework for the new national Interfaith Power and Light sight, which Aboundant worked on shortly afterwards.