For decades, the metaphorical "front door" of your church--the gateway to participation--was through worship. Chances are, they learned about your church from something like a newspaper or phone book ad, or maybe they found your church because it is part of the...
Estimates vary widely about how many marketing messages and advertisements a person sees daily. The number really isn't that important though, as most of us would simply say we see WAY too many. In addition, when those messages are filled with clutter and...
Don't Run from Denominational Chaos News of denominational difficulties is not uncommon. In 2019, we've heard about United Methodists inching toward schism, Roman Catholics dealing (yet again) with sexual abuse, Southern Baptists arguing about racism, and more....
Want to have better church communications? This tool helps team leaders to tell their story. Churches and nonprofit organizations often struggle to effectively communicate about their events, groups and activities. There are a variety of reasons for this, such as...
What does a blog post about email apps have to do with the blog on your church website? By studying blogs carefully you can learn a tremendous amount of information useful for setting up your church blog and turning it into an effective ministry tool. Let's walk through a terrific post on Zapier.com together as an example of how to do this yourself. As you read, take note of any elements you need to change in your own church blog.
A couple years ago, Aboundant surveyed a group of pastors, lay persons, and church administrators about the difficulties they have experienced in launching a new church website. The number one answer was not the cost of a website or the know-how necessary to create it. Instead, the challenge most often expressed was time. In our follow up we found that "time" was often expressed in one of three ways: The time it takes to create and manage the site, the time it takes to train volunteers, and the time it takes to figure out how best to organize your site. This post addresses that last time-related concern: how to organize your site by using the top ten pages your church should have.
In the last post I covered WHY multimedia use is essential in digital communications from churches. In addition, I covered the effective use of text and image media. This time I'll talk about how to leverage audio, video, and social media on your church website.
Your church website, newsletter and bulletin are boring. I know that because you're taking a few minutes to read this post, and because (to be fully honest here) they have been in virtually every congregation where I have worked or visited. Sure, there are dynamic...
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